Privacy Policy
The Aura House
At The Aura House, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website, place an order, or interact with us.
By using our website, you acknowledge that you have read this Privacy Policy. Where required, we will obtain your consent before collecting or processing your personal information.
1. Information We Collect
When you visit our website, create an account, place an order, or contact us, we may collect the following information:
Personal Information: Your name, email address, mobile number, billing address, and shipping address.
Order Information: Products purchased, order history, order number, payment status, and delivery details.
Payment Information: Payment-related details processed through our third-party payment providers. We do not intentionally store complete card details or sensitive payment credentials on our servers.
Technical Information: IP address, browser type, device information, website usage data, and cookies or similar technologies, where applicable.
Communication Information: Messages, reviews, feedback, and other information you provide when contacting our customer support team.
We collect only the information reasonably necessary for the purposes described in this policy.
2. How We Use Your Information
We may use your personal information to:
Process, confirm, and deliver your orders.
Manage payments, refunds, returns, and exchanges.
Communicate order confirmations, shipping updates, and delivery notifications.
Respond to your questions, complaints, and customer service requests.
Improve our website, products, shopping experience, and customer service.
Send promotional emails, SMS messages, or WhatsApp updates where permitted and, where required, with your consent.
Detect and prevent fraudulent transactions, unauthorised activities, and security issues.
Comply with applicable legal, tax, accounting, and regulatory requirements.
3. Payment Security
Payments made through our website may be processed by third-party payment gateways. Your payment information is handled according to the privacy and security practices of the relevant payment provider.
The Aura House does not intentionally store complete debit or credit card details, CVV numbers, or payment passwords on its own servers. Please refer to your payment provider’s privacy policy for further information about its handling of payment data.
4. Sharing of Personal Information
We do not sell your personal information to third parties.
We may share relevant information with trusted third parties when necessary to operate our business, including:
Delivery Partners: To ship and deliver your orders.
Payment Providers: To process payments, refunds, and transaction verification.
Website and Technology Providers: To host, maintain, secure, and operate our website.
Marketing and Analytics Providers: To understand website performance and manage promotional activities, subject to applicable consent and privacy requirements.
Legal and Regulatory Authorities: Where disclosure is required by applicable law or a valid legal request.
We share only the information reasonably necessary for the relevant purpose and expect our service providers to handle it appropriately.
5. Cookies and Tracking Technologies
Our website may use cookies and similar technologies to improve your browsing experience, remember your preferences, maintain shopping cart functionality, understand website traffic, and support relevant advertising.
You may manage or disable cookies through your browser settings. Some website features may not function properly if certain cookies are disabled.
Where required by applicable law, we will seek your consent before using non-essential cookies or tracking technologies.
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6. Data Storage and Security
We take reasonable technical and organisational measures to protect your personal information against unauthorised access, disclosure, alteration, loss, or misuse.
Your information may be stored on secure systems operated by The Aura House or our authorised service providers.
Although we take reasonable precautions to safeguard information, no method of online transmission or electronic storage is completely secure. We cannot guarantee absolute security.
7. Data Retention
We retain personal information only for as long as reasonably necessary to fulfil the purposes described in this Privacy Policy, including order fulfilment, customer service, legal compliance, accounting, dispute resolution, and fraud prevention.
When personal information is no longer required, we will take appropriate steps to delete it or anonymise it, subject to applicable legal obligations and permitted retention requirements.
8. Your Privacy Rights
Subject to applicable law, you may have the right to:
Request access to personal information associated with you.
Request correction or updating of inaccurate information.
Request deletion of personal information where legally permissible.
Withdraw consent for processing where processing is based on consent.
Opt out of promotional communications.
Raise a privacy concern or submit a grievance regarding the handling of your personal information.
To exercise these rights, please contact us using the details provided below. We may need to verify your identity before processing your request.
Withdrawing consent does not affect the lawfulness of processing carried out before withdrawal. We may also retain certain information where required or permitted by law.
9. Third-Party Websites
Our website may contain links to third-party websites, payment gateways, social media platforms, or other external services.
The Aura House is not responsible for the privacy practices, content, or security of these third-party websites. We encourage you to review their privacy policies before providing personal information.
10. Promotional Communications
If you subscribe to our newsletter or consent to receive promotional communications, we may send you updates about new collections, offers, launches, and other brand news.
You may unsubscribe from promotional emails using the unsubscribe link or opt out of promotional messages through the instructions provided in the message.
Even if you opt out of marketing communications, we may continue to send essential transactional messages relating to your orders, payments, returns, or customer service.